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Met with the charity partner to understand the needs of women artisans, the limits of existing sales channels, and the realities of flexible work.
Social impact project / 2024
Designing a path from handcraft to flexible income—through creativity, technology, and collective care.
01 / The purpose
The Tide Project responds to a gap faced by women who cannot take part in full-time employment—including women with disabilities, rural mothers, single mothers, caregivers, and women in low-income households.
Many already possess valuable crochet and handcraft skills, yet lack access to contemporary product design, stable orders, and reliable sales channels. The project brought youth participants, specialist mentors, a charity partner, and artisan-production teams together to help carry handmade work through the final mile from skill to market.
02 / Leah’s contribution
As a participating youth creator, I contributed within an interdisciplinary team exploring how art, product thinking, and emerging technology could support women artisans. The report documents a collaborative process rather than assigning every task to individual names; the work below therefore reflects the team context in which I participated.
03 / The process
Met with the charity partner to understand the needs of women artisans, the limits of existing sales channels, and the realities of flexible work.
Joined training in art, market economics, AIGC, programming, product development, and social-impact planning.
Developed and refined contemporary crochet-product concepts, including a twelve-zodiac doll series shaped for a wider market.
Supported a path from design to production through digital promotion, school outreach, charity auctions, and market development.
04 / What emerged
Thirteen online working sessions and one in-person connection with the charity partner.
A twelve-zodiac crochet-doll direction developed through several rounds of design refinement.
The wider population of women whom the report identifies as potentially needing flexible employment support—not a claim of people already reached.
A contribution aligned with poverty reduction, gender equality, decent work, and inclusive economic growth.
05 / Project documentation
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